Melissa Chong is a seasoned Product & Brand Designer with 10+ years of experience crafting engaging consumer experiences and cohesive brand ecosystems. Specializing in UX/UI, visual design, and strategy, I translate complex problems into elegant, user-centered solutions that drive growth.
FEATURED PROJECTS
FEATURED PROJECTS
Product & Brand Design / Aimi
Aimi is an AI-powered music platform redefining how people create and experience sound. As a Product & Brand Designer, I shaped its visual identity and user experience, designing intuitive interfaces and a cohesive brand that seamlessly blends technology with artistry.
Art Direction & Digital Marketing / OXO
OXO is a design-driven brand known for its innovative, user-friendly household products. Through digital marketing and art direction, I helped craft compelling visuals and campaigns that highlight OXO’s commitment to smart, accessible design.
Brand Design / Dean & DeLuca
Dean & DeLuca is a gourmet marketplace known for its curated selection of high-quality foods and artisanal ingredients. Through marketing design, I helped elevate its iconic brand, crafting visually rich campaigns that celebrate culinary excellence and timeless sophistication.
Digital & Brand Design / Stuart Weitzman
Stuart Weitzman is a luxury footwear brand known for its timeless elegance and innovative craftsmanship. Through social media and marketing design, I helped shape its digital presence, creating visually compelling campaigns that drove engagement and reinforced the brand’s modern, sophisticated identity.
Creative Direction & Branding / fresh&co
Fresh & Co is a restaurant brand focused on fresh, locally sourced ingredients and healthy, flavorful meals. As Creative & Brand Director, I led the visual identity and marketing design, crafting cohesive campaigns, branding, and digital content that elevated its presence and connected with health-conscious audiences.